Drift Golf
Order from the fairway without breaking the round.
A golf app for players and courses, built with two co-founders and two engineers. I joined as a contracted product designer and designed the three surfaces it runs on: a consumer app, a provider app for cart staff, and an admin dashboard for the clubhouse.
For the player and the clubhouse.
The founders started from a market gap. Most golf apps focus on user acquisition and player-facing features. Drift goes the other way: integrate with the clubhouse POS, give the course a way to sell food, drinks, and merchandise to players already on the round, and pair that with the GPS and scorecard tools players already expect. I'm a golfer myself, so the founders pulled me in for both the design work and a user's read on how the round plays.
Three surfaces, on one product.
The consumer app handles GPS hole maps, shot tracking, scorecards, side games, and on-course ordering. The provider app is what cart and clubhouse staff use to receive and route orders. The admin dashboard is where the clubhouse manages the menu, runs reports, and connects the app to the POS.
Provider app
Cart and clubhouse staff: order receiving and routing across the course.
Admin dashboard
Clubhouse: menu management, reports, POS integration.
What shipped.
The app launched after my contract ended. Drift presented at SXSW and received an Alberta Innovates grant.